Administración Turística

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Análisis de factibilidad para la creación de un centro artesanal en la ciudad de Azogues
(2018) Cárdenas Barahona, Miriam Gabriela; Avecillas Torres, Ángeles Imelda
This research work is to conduct a feasibility study for creating a craft center in the city of Azogues, the same is to show items made by hand of those who engage in this activity; This in turn will increase the value craftsmanship has Azogues and therefore tourism. For this information necessary to argue the center to raise, acceptance data, plus interviews with experts in this field, field observation in visits to the places where these activities take place, after the visits will be obtained and the information necessary a list of the names of the artisans develop. The handmade crafts value should not be missed is why we must be in constant exhibitions and be available to tourists. It is for this reason that the feasibility of a craft center which aim is to show the skills of the artisans through its design and analyzed at the end visitors can acquire handicrafts.
Análisis de la declaratoria de cuenca como ciudad patrimonio cultural de la humanidad y su influencia en el turismo local
(2015) Illescas Sarmiento, Ismael Rodrigo; Pérez Avecillas, Juan José
Since CuencawasdeclaredasCulturalHeritage on December4,1999 tourism hangedinCuenca,turningthisbeautifulcity intoaculturaldestinythankstoits historicalandricharchitecture.Forthisreason,itisnecessary tocarry outan “AnalysisonthedeclarationofCuencaasaculturalheritagecityanditsinfluence inlocaltourism,”togettoknowindetailhowbuildingsinCuencaweremade based onthearchitecture ofthe historic center. Someofthese buildingswere influenced bydifferentculturesastheCañaris,the Incas,The colonialeraand therepublicanera,which contributed in itstime the growthofthecity; fullofhistory andculturecontainingdifferentkindsofstylessuch as European,French,andsoon. Cuenca hasanarchitecturalstyleofinvaluable historicalandculturalvalue thanks toitsconservation,thusbecoming agreattouristattraction forlocalsand visitors duetothebeauty ofitslandscapes,itsaccessibilityandconservationwhich has positionedCuencaasone ofthemainculturaldestinations intheworld.
Análisis de los nuevos restaurantes del centro histórico y su aporte al mejoramiento del servicio turístico de la ciudad de Cuenca
(2015) García Ortiz, Tania Paola; Quintero Maldonado, David Fernando
The present research work seeks to know a bit more about the influence that the tourist servers of restoration have in Cuenca like a touristic destination, and how they have become an important incentive to be considered like an obligatory point to visit the city. With the purpose of facilitating and ordering the information for a better understanding, the present essay has been divided into four sections: Section one which corresponds to an analysis of the new restaurants within the Historic Centre and its contribution….Section two….section three presents methods to improve…. Section four and the last correspond to a critical approach….
Análisis de los recursos culturales del cerro Abuga y Cojitambo del cantón Azogues en relación al ámbito turístico
(2015) González González, Fernanda Paola; Pérez Avecillas, Juan José
This research work is a compilation of cultural, historical and tourist resources information of Cojitambo and Abuga hills located in Azogues. It will be used to structure the design of an interpretative tourist activities guide of the aforementioned places, due to the importance they have for the Cañari people identity. The analysis of these cultural resources is directed to the appropriation of culture; archaeological evidence elements built by the ancestors and keeping good practices of sustainable tourism in these representative heritage sites in the region and the country. For this reason, it will help to get the appreciation of future generations. Moreover, the approach is to establish a future model of tourism management, with integration, participation and cooperation of Bayas and Cojitambo communities. Additionally, public and private entities related to this activity will participate; as to strengthen, value and preserve cultural resources. Finally, the research work has been implemented in four stages or sections processes: the bibliographic research field, quantitative and qualitative information in order to have a valid proposal; as well as the structure of specific strategies that will put forward the structure of the required management model.
Análisis del desarrollo del turismo de aventura en el cantón Limón Indanza, provincia de Morona Santiago
(2015) Jadán Guaillazaca, Ilda Cristina; Galarza Torres, Marcela Alexandra
Canton Limon Indanza is located in the province of Morona Santiago at an altitude of 1100 meters above sea level, with a temperature ranging between 18-24 degrees centigrade, at a distance of 110 kilometers from the capital city of Macas, and at 105 kilometers from Cuenca city. Limón Indanza is a geographical area that has a variety of touristic attractions, both natural and cultural, whose growth is based on the adequate physical conditions for growth of adventure tourism. On the other hand, it has different modalities such as land and water activities of adventure tourism carried out in the canton. We will carry out an analysis of adventure tourism development with the final purpose of knowing its background, and identifying the opportunities to generate new alternatives and additional services to this tourism modality. This analysis is also performed with the purpose of contributing to the economic growth of the town through generating employment opportunities and tourist servers in order to help people improve their quality of life.
Análisis del impacto del turismo en la parroquia Baños del cantón Cuenca
(2015) Ortega Illescas, Manuel Clodomiro; Pesántez Loyola, Sandra Elizabeth
Abstract The present research work will analyze different impacts generated by tourism development in Baños. Baños is located on the south west of Cuenca city. It is surrounded by wonderful natural landscapes along with excellent weather. Baños has a fertile ground and hot springs that turn Baños into a main tourism attraction. Baños has different types of accommodation, which has increased the number of foreign and national visitors each year. The main objective of this research is to evaluate the impact of tourism development that allows identifying the economic, social and environmental problems using techniques such as surveys and interviews applied to the population. In addition, field trips take into account the influence of tourism on the life quality of inhabitants. Through this research we will determine both positive and negative impacts that tourism generates so that the local governments make correct decisions in benefit of tourism development of Baños.
Análisis del perfil del turista en el cantón La Troncal, provincia del Cañar
(2015) Lliguisupa León, Ana Mariela; Urgilés Contreras, Diana Paola
This research entitled "Analysis of tourist´s profile in La Troncal city, Cañar´s province” arises from the need and importance of knowing the profile of the people who arrive to La Troncal. Tourists are the component that give movement to the touristic system. They demand touristic services, facilities and other complementary services from a destination. If you don´t know it, How can you offer, promote and get the Tourism´s development?. La Troncal city is the economic center of Cañar´s province, There are many touristic places in this area and It is the only city of Cañar with a tropical climate. For this reason La Troncal arouses the interest of many tourists. In this research paper It has been made a descriptive and explicative research throughout of the analysis and interpretation of the obtained results obtained. Also It has been used a quantitative and qualitative method with their different techniques such as survey, interview, records and direct observation. The purpose of this research paper is to know the characteristics of the visitors such as their place of origin, motivation, the length time of the stay, the services request and more, so La Troncal city can use this information to develop and increase the touristic offer to foreigners. In addition with the conclusion of this essay is to promote a research culture in the city; because It´ll serve as a base for the design of new projects to the social, economic and tourist development of the La Troncal.
Análisis del perfil del turista que usa el City Tour panorámico en el bus de dos pisos, caso empresa VanService Internacional
(2015) Vera Torres, Adriana Veronica; Eljuri Jaramillo, María Isabel
With the passing of the years tourism has become one of the greatest activities developed by the man who generates greater incomes and greater cultural knowledge around the world; every day the trend of leisure is increasing. People of different nationalities choose different destinations attached to their tastes and preferences. One of the most desired international destinations in our country is Cuenca, a city declared World Cultural Heritage by all its cultural, humanistic, landscape, and architectural diversity which is important for the tourists. One of the most important factors when choosing a destination is the quality of services received by the people who contribute to the development of a country. For this reason, it is vital to know the profile of tourists in order to know their likes and dislikes. The initiative that people from Cuenca have created several spaces and tourist services to increase activities to developed their own economic increase. Therefore, a panoramic city tour on the double-decker bus of the company VanService international will be analyzed to look up for weaknesses and strengths of the company. Consequntly, is essential to analyze the profile of tourists who choose the panoramic city tour as one of their activities to visit Cuenca, and can thus meet their needs and recognize their motivations in this way increased the quality of the service. The above analysis was carried out through the use of quantitative research techniques using the technique of surveys based on a sample of users from the panoramic city tour.
Análisis para la creación de una ruta agroturistica del cacao, para el cantón La Troncal, provincia del Cañar
(2015) Abad Alvarez, Tania Elizabeth; Quintero Maldonado, David Fernando
In the present research work it is to analyze the feasibility of creating an agro-tourist route as important to the economy complement, thereby benefiting the canton La Troncal in order to promote tourism in different populations, communities and existing colonies engaged in agriculture products such as cocoa. Agritourism nationwide is being promoted mainly in the coastal region through agriculture and contact with nature, in order to highlight its main attractions and in turn interact with nature, culture and adventure people also enjoy contact with something new and unique in the market. With direct observation; and, through surveys and interviews with farmers of different crops and people nearby, he will announce the result thereof by the analysis. And again the importance it represents cocoa production in the country, as has been known formerly as has been agriculture, also the variety of cultures through history in the canton La Troncal. This paper has focused on the colony August 10 to discuss the feasibility of a route agrotouristic as an important benchmark of the canton agricultural production.
Los atractivos turísticos del cantón La Troncal como aporte al turismo en la provincia del Cañar
(2015) Nelson Fabián, Cárdenas Ulloa; Pesántez Loyola, Sandra Elizabeth
Through this investigation I will analyze how the attractions of the canton La Troncal contribute to the development of the Province of Cañar. La Troncal is located on the six region at the south part of the country belonging to the province of Cañar. It is a small town the development of the Cañar province, that has one the most important and productive sugar mills. One of them is the main source of income and employment for the canton and province. This main objective of this paper is to verify and provide information about the attraction of canton La Troncal the economic development and the tourism in the province of Cañar. At the same it aims to explain how they have impacted economically, socially and environmentally. This could be archived by the use of techniques such as: surveys and interviews with people and authorities, likewise, the paper lied trips as well as to know the influence of tourism and the economic and touristic development of the canton and province. This investigation will help identifying the contribution of the tourist attraction on the development of the province of Cañar as well as the tourist profile and new trends that have appeared in this region.
Perfil del turista que visita el santuario de la Virgen del Rocío en el cantón Biblián provincia del Cañar
(2015) Arévalo Bermeo, Verónica Carolina; Armijos Chillogallo, Daniela Fernanda
The following research consist on knowing the current demand which has the Santuario de la Virgen del Rocío del Canton Biblián, which is indispensable for understanding the importance of the needs and preferences of the visitors. Therefore, this study focuses on determining the specific profile of tourists arriving at the sanctuary. For that reason, there will be a first revision of the main features of the tourist demand, focusing on general aspects that are wondering about the profile in age, gender, occupation, and others. Some of these questions are answered on the first section. There is also a relation based on the profile of the visitors of the Santuario de la Virgen del Rocío with a variety of attractions of the province of Cañar. Finally, a critical point of view will be analyzed derived from the tourist profile. To fulfill the general and specific a survey, an interview, and a field observation have been used in order to get real information.
Servicio al cliente en la corporación aeroportuaria de Cuenca - CORPAC.
(2015) Nivelo Chalco, María Gabriela; Armijos Chillogallo, Daniela Fernanda
The following research is on an analysis of customer service in Cuenca Airport Corporation, a company responsible for managing the Mariscal La Mar Airport dedicated to providing airport services. Customer service plays in some operational and commercial areas of the airport as Information & announcements, security filters work, VIP lounge and parking, each of which has the first contact with clients and customers. Research on structured surveys of a sample of passengers who arrived and left in the months of January, February, March and April 2015 data obtained through the operations department Corpac, with their results is done information is extracted from the needs, preferences and demographic characteristics of customers, to know the profile with which the company then handles techniques to implement and improve the quality of care and customer service.
El turismo sostenible como alternativa de desarrollo para el cantón Piñas, provincia del Oro
(2015) Cabrera Aguilar, Pablo Andrés; Galarza Torres, Marcela Alexandra
Piñas is a town that has considered tourism as a fundamental activity in the revitalization of its economy. For this reason, it seeks alternatives to facilitate the development of its activity, in order to consolidate the territory as a competitive tourism destination; taking advantage of natural and cultural resources in a sustainable way. Therefore, it has been convenient to analyze the sustainability tourism as an alternative of development in Piñas. This analysis will be an important tool to improve the lifestyle of its habitants through the analysis of the background of its touristic attractions, the study of sustainable environment, social and economic aspects, and the elaboration of a proposal for a sustainable tourism development in the town. This proposal will contain sustainable efforts among the tourist activities in order to preserve the nature, thus to obtain a sustainable vision of monitoring and evaluating activities that will promote the conditions of the territory and population to ensure sustainable development with the sole purpose of save nature. In addition to this research, it will be identify elements that effects tourism in a negative way. Thus, a propose strategy will be analyzed with the intention of innovate tourism offering a sustainable contribution to the citizens.

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