Importancia de la generación de caracteres en la comunicación audiovisual, transmitida por el canal nacional Telerama

Abstract

This reserach work called Importancia de la generación de caracteres en la comunicación audiovisual, transmitida por el canal nacional Telerama was made with the purpose of knowing how important and determinant has become the textual communication in the audio-visual context. Therefore, the awareness of the character generation, its origin and development, its implementation, function, structure, and technical management in the means of television communication was investigated. The imperative enhancement of the television journalistic writing which includes the character generation becomes more necessary for the social communication and journalism students’ learning as well as in production and making of the television structure. This new area of knowledge and performance in the television media is no longer an optional or improvised space, but a further way of communicating and informing. Consequently, the classrooms and the university students are called to obtain the necessary knowledge about the functionality of the character generation in television. So, in this way it is promoted the new generations of journalists that not only have to focus on being reporters or presenters, but full communicators who can be developed in the different platforms of current information