Diseño de interfaz de una aplicación móvil para el recorrido autoguiado de ecoturismo en el Azuay

Abstract

The objective of this project is to design the interface of a self-guided ecotourism mobile application in Azuay, by strengthening and creating awareness of nature through the knowledge obtained from experiences. Thanks to the approach provided by the permaculture and ecotourism. The purpose is to identify the natural elements that exist in the environment by recognizing and respecting them, so there will be an optimal coexistence between the population and the environment. Thus, features such as real time geolocation with interactive maps, flora and fauna scanners and the breakdown of relevant information and instructions for the journey through routes and trails have been incorporated. Jesse James Garrett guides the interaction and experience design using his methodology comprising Strategy, Scope, Structure, Skeleton, and Surface, addressing the issues with understanding and empathy. The study targets a demographic of nature enthusiasts aged 18 to 40, employing surveys to identify their needs. Content requirements are addressed, information is prioritized, and the application's navigability is outlined through low and high-fidelity wireframe testing. Finally, the graphical system is developed in line with the defined eco-friendly criteria. The outcome is Pacha, a guide encouraging observation and understanding of the environment, featuring a progressive reward system that acknowledges users' development as ecotourists—allowing individual or collective growth in participation within a community sharing a commitment to an environmentally conscious culture, fostering a more responsible and urgent approach to natural preservation.