Sistema ilustrado para promocionar la tradición oral de la ciudad de Cuenca

Abstract

Cuenca is a really charming city: for the ones who were born in here and the ones who didn’t. Something very special about this town are the places and the stories that it hides, as you may say; the oral tradition. Oral tradition helps to preserve a space, a culture and, at the same time, to know their myths and fantastic narratives. However, there is a giant problem with oral tradition. As they are stories of a particular place and because they have being transmitted from one individual to another, information mutates, adding new parts or even eliminating others. When it is altered, it becomes information difficult to access, understanding becomes complicated for the public, resulting in the halting of dissemination. The use of digital media can help that these stories, along with the “cuencano” spaces, to be rescued and not lost in the contemporary. The purpose of this thesis project is to transform those stories, which are part of the oral tradition, into a more user friendly view and, therefore, the diffusion of these it`s better in comparison to those stories which have been disappearing over the years. Aimed at a local audience, eager to discover stories, it has happened or been created within its own city. It seeks to promote the dissemination of this knowledge through social networks, a mechanism that bases its management on the posting of images almost in their entirety. In this project, you can find information about culture, spaces, tourism, oral tradition, illustration and animation, as well as the concepts necessary to understand the information acquired accurately.