Economía

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    Estudio de factibilidad para la creación de un DAY SPA en la ciudad de Azogues, período 2010-2014
    (Universidad de Cuenca, 2010-11-11) Aguirre Quezada, Juan Carlos; Flores Muñoz, María Cecilia; Peralta Vallejo, Ximena Katherine
    The answer to the stress’s problems that confront habitants of the city and people in general is a Spa, and also it constitute a solution for every person who want to have in a good condition their beauty and health bodily. Moreover, the creation of this relaxation´s companies, contributes to solution another lasting problem in the society, which is the absence of employ. For that reason, for the present thesis we think as theme a feasibility study for the creation of a Day Spa in Azogues, which contains studies of: market, technical, administrative – legal, and economic – financial, with the purpose of collect information to determinate the possibility of realize this project. The study beginning with a diagnosis general of the actual situation of Azogues, we realized an analysis of the population, the economic, politic and social situation and other aspects relevant to the investigation. Azogues has all the basic services, necessaries for commence of any company, the communications are potentials and favorable, besides the strategic location is near to all the materials, supplies and equipment necessaries to implement this project; and without forget the most important aspect, the personnel, because the city has qualified professionals. Next, we observed all the concerning about the theoretic foundation of feasibility project, concepts that were applied on the final chapter, where we observed an unsatisfied demand for the service because the city doesn’t have the kind of this companies. Also, with the technical study we could determinate the terrain and the physical installations, as the equipment and materials necessaries for the spa’s development. In addition, there no found legal impediment for the project’s realization. Finally, the economic and financial study permitted us to shown investment’s feasibility.