La creación de estereotipos sociales en el caso de los migrantes colombianos. Análisis de Contenido en los espacios noticiosos de dos principales medios televisivos en Ecuador (Ecuavisa, TC Televisión) desde julio de 2016 hasta enero de 2017

Abstract

The media performs an important role in building opinion in society. With the following research, it is attempted to understand how the media elaborates the informative content about Colombian citizens; if it exhibits them in a positive way, it would contribute to give good news, but if, on the other hand, it does it in a negative way, it will collaborate with the creation of stereotypes about Colombian nationality in our country.

The main objective of this study is to analyze the informative content of two television networks based on Colombian migrants residing in Ecuador. In order to determine if these television networks create stereotypes or otherwise emit information in a timely manner, we used the methodology in Content Analysis that allowed to see how they handle the informative content in their newscasts. Likewise, there were found evidences that support the presence of stereotypes within certain informative notes.