Análisis de factibilidad para la creación de un Centro de Información Turística en el cantón San Fernando

Abstract

San Fernando is a town of Azuay province. Its population is dedicated to farming and livestock, where dairy production is the main source of economic development. It is famous because of the cheese sold to cities like Guayaquil, Machala, Loja, Zamora and Cuenca. It is a town of friendly people, full of history, traditions and customs that are still preserved thanks to its population that continues to convey to their children the legacy left by their ancestors over time. It is important to highlight that San Fernando is well known for its main tourist attraction that is the Busa Lagoon, which receives a large influx of tourists. However, several other tourist attractions need to be promoted adequately, and touristic infrastructure needs improvement in order to increase the number of visits. Due to these factors, we need to implement a tourist information center in the town to give relevant information about all the tourist attractive and activities available in the town. It also seeks to convince local people that tourism is a source of economic growth so that they decide to invest in some tourist resources.