Aplicación del análisis multivariado para la obtención de un índice sintético de valor empresarial. Caso: empresas grandes y PYMES de la ciudad de Cuenca dedicadas a la fabricación de muebles

Abstract

This article is based on the assumption that the traditional methodology for calculating value is not applicable to large companies and SMEs in Cuenca dedicated to the manufacture of furniture, the main objective being to establish a Business Value Index and the key creation factors of value, for the period between 2007 and 2019, to which the respective econometric treatment has been given, through a Multivariate Analysis by the Principal Components method. The results indicate that the companies in this branch require strong capital injections, long periods of investment recovery and their income is easily influenced by economic "boom". The convenience of establishing clusters or associations between SMEs was also determined as a strategy to enhance their strengths and remain in the market