Desarrollo del aviturismo en la zona alta del Parque Nacional Cotacachi – Cayapas, mediante una propuesta de ruta para la observación de aves.

Abstract

The development of tourism has made it possible to create new activities where nature be the protagonist, making use of the resources found in it, so Therefore, this research tries to promote birdwatching in the upper area of ​​the Cotacachi – Cayapas National Park (PNCC), through the design of a route for bird watching. To achieve the success of the research it was necessary to apply a study with a qualitative and descriptive approach, in which, it was designed semi-structured interviews that were applied to the administrative staff of the PNCC under a non-probabilistic sample, in order to obtain information relevant that allows to promote a tourist activity based on the avifauna of the place. Therefore, an analysis of the collected data is carried out to develop a route design based on your location, type of route, distances, time, tourist signage and the use of the main attractions of the park, in which Google Earth software was used to trace the route Pro. Therefore, after data analysis it was possible to conclude that the PNCC complies with all the necessary requirements to exploit its avifauna, generate awareness in visitors about caring for nature and promoting growth of the local community through the implementation of a route of bird watching. Keywords: Avitourism, Cotacachi – Cayapas National Park, Design of Route.