Browsing by Author "Rojas Castro, Gabriela Alexandra"

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    Análisis del nivel de satisfacción del cliente en los restaurantes de primera categoría del cantón Paute 2015
    (2016) Rojas Castro, Gabriela Alexandra; Avecillas Torres, Ángeles Imelda
    In the world of services, a restaurant is the obvious example that to secure a fixed market it is required to have satisfied customers and the way to achieve this is through the emotional value that is given through the experience at the time that it takes the so-called intangible product or service. The demands range from a customer perspective and to the extent that their expectations are reached or surpassed in the best of cases. These are the reasons that motivated the analysis of the level of customer satisfaction in the upscale restaurants of Paute: Restaurant Rio Grill and Restaurant Corvel. Their development is evidenced in the following sections.