Browsing by Author "Leon Martinez, Fredy Eduardo"
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Item El uso de Twitter en los estudiantes de la Facultad de Filosofía de la Universidad de Cuenca(2020) Leon Martinez, Fredy EduardoThis research was conducted in order to learn which are the current trends related to the use of digital platforms and their influence in the training, education, consumption, interactivity, and entertainment among young university students of the Faculty of Philosophy of University of Cuenca. Regarding the methodology, a literature review was used as an analytical framework for conducting descriptive research about the consumers of Twitter. 401 surveys were applied to collect the data. The findings demonstrate that first, the most used network among young people is Facebook. Second, the School of Communication is where Twitter is mostly used. Third, almost all the students will like to include in their major curriculum the social media management course.Item PROPUESTA METODOLOGICA INTEGRACION DE IAS TECNOLOGIAS DE IA INFORMACION Y IA COMUNICACION AL PROCESO DE EDUCOMUNICACION(2021) Leon Martinez, Fernando MauricioThe purpose was to diagnose the equipment and the use of ICTs in the teaching and learning process in teachers and students of the Information Sciences and Social Communication Career of the Catholic University of Cuenta (Ecuador). The research approach used was qualitative-quantitative, descriptive and cross-sectional. The sample population consisted of 10 teachers (between 40 and 53 years old) and 103 students from the first to the tenth cycle (between 17 and 36 years old). The instruments for obtaining data was the closed questionnaire established on the Likert scale and as a complement it was the observation guide, both structured in three components: 1) Structure and use of technology. 2) Perceptions on the use of technological tools and 3) Technological equipment, their obtaining of information was generated based on a bibliographic tracking and analysis in academic search engines, magazines, conferences and seminars; as well as in scientific databases, which allowed to provide an analysis of the essential elements for the study of research, where it is determined that students have a greater use of communication technologies in relation to that of their teachers, since that students, being in a millennial system, have better knowledge and skills, since in their generation of the eighties they have an act of technological knowledge, social and ethical values.
