Potencial turístico del carnaval de la Mancomunidad de las Parroquias Orientales del cantón Azogues-Ecuador, 2018-2019

Abstract

This research work sets the tourist potential of carnaval, which takes place every year in the Commonwealth of the eastem parishes of the canton Azogues conformed by Luis Cordero, Taday, Pindilig and Rivera. In order to do this, the celebration of carnival in four areas was studied: (a) their traditions which are disappearing, but at the same time are an attraction for the visito; (b) the degree of organization which varies according to the local parish councils and the participacion of local and invited people; (c) the tourist offer which shows a lack in terms of premises, infrastructure and tourist atraction; and (d) the tourist demand of carnaval that depend on promotion. The methodology of work was mixed, thas is to say, quantitative and qualitative. With regard to the research techniques the structured interview to qualified informants and opinión leaders was used; fiels observation and surveys were applied to visitors who participated in carnival 2019, in the parish Pindilig.