El negocio inclusivo de reciclaje entendido como una estrategia empresarial a desarrollar por la industria manufacturera de papel y cartón en la ciudad de Cuenca - Ecuador

Abstract

This article deals with the evolution of the Economic Pyramid (BDP) in Latin America, the Caribbean and its incidence in Ecuador, which contributes to the inclusion of cluttering business (NI) that collect paper and cardboard which is being recycled whose contribution is taken advantage by the manufacturing Industry in the Austro Region of Ecuador (Cuenca), making it possible to consider an NI as a contribution to the global trend in inclusion of the poor according to their annual income per project based on the parity of their purchasing power (PPA), considering its members as strategic partners to fulfill the activities that contribute to the industry’s value chain, while providing the possibility of having an income to cover some of their basic needs.