Comunicación audio visual y creatividad como recurso para producir nuevas formas de periodismo cultural local: estudio de caso, la tradición artesanal en el cantón Cuenca

Abstract

In Cuenca there has not been an investigative journalism and audiovisual production project that has investigated, collected and presented this information on these traditional occupations inherited over time and therefor they will continue to gradually decline until completely extinguished. This project, in a way, can be innovative as it involves two areas, audiovisual communication and journalistic writing. The intention of this final product is to teach how these professions were developed by different human actors, their contexts and processes with the intention of serving cultural research support at the local and national fields.