Browsing by Author "Eras Soto, Enma Elizabeth"

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    Modelo de gestión basado en el cuadro de mando integral para el sector cooperativo. Caso práctico: COAC Jardín Azuayo
    (2014) Eras Soto, Enma Elizabeth; Andrade Verdugo, Efrén Patricio
    This researchcontainsa management modelfor cooperativesavings and creditsector, from the analysis of theindustry contextof the Ecuadorianfinancial intermediation, which has a regulatory framework forpublic policiesthat regulate and controltheefficient use ofThird-party resources. It ispart of the strategicanalysis of the sector, usingadministrative tools forexternal analysisastheEFE Matrix(Assessment ofExternal Factors) PESTEL analysis(Political, Economic, Social, Technological andLegal), andinternal analysisasmatrixEFI(Evaluationinternalfactors) and toolsthat combineinternal and external analysisasIEmatrix(internal-external) thePEYEAmatrix (Strategic Position andActionevaluation). It isimportant to includestrategic foresightof Cooperativesthrough the useofMACTOR(Matrix Guild, Conflict, Tactics, Objectives and Recommendations)matrix thatallowssenior managementfromthe current situation,define the strategiesandaction planto do,to bringthe organization tothe future situationyou want. It continuesby outliningthe key competences, institutional strategies,andinstitutional mission and vision, andthrough theBalanced Scorecard(BSC), a strategicmapandmeasuring indicatorsthat willlink thestrategywithtactics,strengthendefinedthe processes of internaland external communicationandstrategic alignment, and initiate a processof continuous improvementof the corporate strategyto maintain andgrow in the marketto which it belongs.