Mujeres, cirugías estéticas y medios de comunicación: de víctimas a culpables

Abstract

In contemporary societies, beautification is imposed as a women’s duty, establishing in this way a Caucasian beauty model as the rule to follow. In this context, the market offers a variety of esthetic practices, among them aesthetic surgery which is advertised through the mass media as an alternative to beautify, however, health risks are not taken into account. This work examines the news about dead women caused by aesthetic surgery through a speech analysis with a gender perspective. These news build stereotyped representations about victims who blame them their deaths, making invisible the social problem and public health. Keywords: Beauty. Dead women. Aesthetic surgery. News. Discursive representations.