Levantamiento de perfiles y análisis comparativo del visitante de las 4 salas y el parque arqueológico del museo Pumapungo en la ciudad de Cuenca 2014

Abstract

In Ecuador, its history and culture are crucial for the population identity and a major attraction for visitors to the country. Museums are main centers hosting all the cultural richness, traditions and customs of the nation whichhave valuable objects that represent the traditions and memory of the ancestors. Upon recognition of museums’ importance for locals and tourists, this research analyzed the visitor’s profile through the different rooms and the Archaeological Park of Pumapungo Museum in Cuenca city, administered by the Ministry of Culture and Heritage. The research methodology applied in this profile survey and its comparative analyzes was quantitative, through analysis of reading sources that collect the history of these sites, using magazines and cultural attractions, emphasizing the visitor profile survey whose main pillar is the elaboration of surveys, and data tabulation. Alongside, qualitative methodology is applied with case studies through interviews with technical experts in the field.